{"id":358,"date":"2020-06-10T16:40:41","date_gmt":"2020-06-10T16:40:41","guid":{"rendered":"https:\/\/clicknetco.com\/boyc\/?p=358"},"modified":"2023-08-19T16:43:46","modified_gmt":"2023-08-19T16:43:46","slug":"%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d8%a7%d9%84%d9%82%d9%8a%d9%85-%d8%a7%d9%84%d9%88%d8%b7%d9%86%d9%8a%d8%a9-%d9%81%d9%8a-%d8%a7%d9%84%d9%85%d8%a4%d8%b3%d8%b3%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%b1%d8%a8","status":"publish","type":"post","link":"https:\/\/clicknetco.com\/boyc\/?p=358","title":{"rendered":"\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0648\u0637\u0646\u064a\u0629 \u0641\u064a \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0629"},"content":{"rendered":"<p dir=\"rtl\">\u064a\u064e\u0647\u062f\u0641 \u062a\u0633\u0648\u064a\u0642\u064f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0648\u0637\u0646\u064a\u0651\u0629 \u0641\u064a \u0627\u0644\u0645\u0624\u0633\u0651\u0633\u0627\u062a \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629 \u0625\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0623\u0645\u0631\u064a\u0652\u0646: \u062a\u063a\u064a\u064a\u0631 \u0633\u0644\u0648\u0643\u064a\u0651\u0627\u062a \u063a\u064a\u0631 \u0645\u0631\u063a\u0648\u0628\u0629\u060c \u0648\u062a\u0639\u0632\u064a\u0632 \u0633\u0644\u0648\u0643\u064a\u0651\u0627\u062a \u0623\u062e\u0631\u0649 \u0645\u0648\u062d\u0651\u062f\u0629 \u0648\u062c\u0627\u0645\u0639\u0629.<\/p>\n<p dir=\"rtl\">[1]\u0648\u064a\u0642\u0648\u0645 \u0628\u062a\u0633\u0648\u064a\u0642 \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0623\u0647\u0644\u064f\u060c \u0648\u0645\u062e\u062a\u0644\u0641\u064f \u0623\u0637\u0631\u0627\u0641 \u0639\u0645\u0644\u064a\u0651\u0629 \u0627\u0644\u062a\u0639\u0644\u0651\u0645 \u0648\u0627\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0623\u062e\u0631\u0649.<\/p>\n<p dir=\"rtl\">[2]\u0648\u0647\u0630\u0647 \u0627\u0644\u0648\u0631\u0642\u0629 \u062a\u064e\u0639\u0652\u0631\u0636 \u0628\u0639\u0636\u064e \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0645\u062a\u0636\u0645\u064e\u0651\u0646\u0629 \u0641\u064a \u0645\u0634\u0627\u0631\u064a\u0639\u0650 \u0639\u062f\u062f\u064d \u0645\u0646 \u0627\u0644\u0645\u0624\u0633\u0651\u0633\u0627\u062a \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629 \u0641\u064a \u0644\u0628\u0646\u0627\u0646\u060c \u0648\u062a\u0636\u064a\u0621 \u0639\u0644\u0649 \u062a\u0639\u062f\u0651\u062f \u0645\u0642\u0627\u0631\u0628\u0627\u062a\u0647\u0627 \u0625\u0632\u0627\u0621 \u0645\u0633\u0627\u0626\u0644 \u0627\u0644\u0635\u0631\u0627\u0639 \u0627\u0644\u0639\u0631\u0628\u064a\u0651-\u0627\u0644\u0625\u0633\u0631\u0627\u0626\u064a\u0644\u064a\u0651 \u0648\u0627\u0644\u0648\u062c\u0648\u062f \u0627\u0644\u0641\u0644\u0633\u0637\u064a\u0646\u064a\u0651 \u0648\u0646\u0647\u062c\u0650 \u0627\u0644\u0645\u0642\u0627\u0648\u0645\u0629\u060c \u0644\u0627 \u0633\u064a\u0651\u0645\u0627 \u0641\u064a \u0636\u0648\u0621 \u0627\u0633\u062a\u063a\u0644\u0627\u0644 \u0627\u0644\u0639\u0627\u0645\u0644 \u0627\u0644\u0637\u0627\u0626\u0641\u064a\u0651 \u0648\u0627\u0644\u0645\u0630\u0647\u0628\u064a\u0651 \u0627\u0644\u062d\u0627\u0636\u0631 \u0628\u0642\u0648\u0651\u0629 \u0641\u064a \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0627\u0644\u0644\u0628\u0646\u0627\u0646\u064a\u0651.<\/p>\n<p dir=\"rtl\">\u0623\u0648\u0651\u0644\u064b\u0627 &#8211; \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0651<\/p>\n<p dir=\"rtl\">\u062a\u0642\u0648\u0645 \u0641\u0644\u0633\u0641\u0629\u064f &#8220;\u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0651 \u0644\u0644\u0642\u064a\u0645&#8221; \u0639\u0644\u0649 \u062a\u0648\u0638\u064a\u0641 \u062e\u0637\u0648\u0627\u062a\u064d \u0648\u062a\u0642\u0646\u064a\u0651\u0627\u062a\u064d \u0645\u0646\u0647\u062c\u064a\u0651\u0629\u064d \u062a\u0624\u062f\u0651\u064a \u0625\u0644\u0649 \u062a\u062d\u0633\u064a\u0646 \u0638\u0631\u0648\u0641 \u0627\u0644\u0645\u0639\u064a\u0634\u0629\u060c \u0648\u062a\u0637\u0648\u064a\u0631\u0650 \u0627\u0644\u0645\u062c\u062a\u0645\u0639\u0627\u062a \u0623\u0648 \u062a\u0648\u062d\u064a\u062f\u0650\u0647\u0627\u060c \u062e\u0635\u0648\u0635\u064b\u0627 \u0628\u0633\u0628\u0628 \u0648\u062c\u0648\u062f \u0639\u062f\u062f\u064d \u0645\u0646 \u0627\u0644\u0622\u0641\u0627\u062a \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0651\u0629 \u0648\u0627\u0644\u0628\u064a\u0626\u064a\u0651\u0629 \u0648\u0627\u0644\u0635\u062d\u0651\u064a\u0651\u0629 \u0648\u0627\u0644\u0646\u0641\u0633\u064a\u0651\u0629 \u0648\u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629.[3]<\/p>\n<p dir=\"rtl\">\u0633\u0646\u0643\u062a\u0641\u064a \u0628\u0639\u0631\u0636 \u062b\u0644\u0627\u062b \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0627\u062a \u064a\u0645\u0643\u0646 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u064f\u0647\u0627 \u0641\u064a \u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0642\u064a\u0645 \u0641\u064a \u0627\u0644\u0645\u062f\u0631\u0633\u0629 \u0627\u0644\u064a\u0648\u0645.<\/p>\n<p dir=\"rtl\">&#8211; \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0633\u0648\u0642 \u0627\u0644\u0645\u0631\u062a\u0642\u064e\u0628\u0629 (Target Market Strategy): \u0648\u0646\u0639\u0646\u064a \u0628\u0647\u0627 \u062a\u062d\u062f\u064a\u062f\u064e \u0627\u0644\u0645\u0624\u0633\u064e\u0651\u0633\u0627\u062a \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629 \u0627\u0644\u062a\u064a \u0648\u062c\u0628 \u0627\u0644\u0639\u0645\u0644\u064f \u0641\u064a\u0647\u0627 \u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0628\u064a\u0646 \u0627\u0644\u0645\u062a\u0639\u0644\u0645\u064a\u0651\u0646 \u0644\u062a\u0635\u0628\u062d \u062c\u0632\u0621\u064b\u0627 \u0645\u0646 \u0645\u0645\u0627\u0631\u0633\u0627\u062a\u0647\u0645 \u0627\u0644\u064a\u0648\u0645\u064a\u0651\u0629.<\/p>\n<p dir=\"rtl\">&#8211; \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u0639\u062f\u0645 \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642 (Mass Market Strategy): \u0648\u0647\u064a \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u064f \u0642\u064a\u0645\u064d \u0648\u0637\u0646\u064a\u0651\u0629\u064d \u062c\u0627\u0645\u0639\u0629\u064d \u062a\u064f\u0642\u062f\u064e\u0651\u0645 \u0625\u0644\u0649 \u062c\u0645\u064a\u0639 \u0627\u0644\u0641\u0626\u0627\u062a \u0641\u064a \u0627\u0644\u0645\u062f\u0631\u0633\u0629. \u0648\u062a\u062a\u0637\u0644\u0651\u0628 \u0647\u0630\u0647 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u0648\u062c\u0648\u062f\u064e \u0641\u0626\u0627\u062a\u064d \u0643\u0628\u064a\u0631\u0629\u064d \u0645\u0646 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0650\u0643\u064a\u0646\u060c \u064a\u062c\u0645\u0639\u0647\u0627 \u0630\u0648\u0642\u064c \u0648\u0627\u062d\u062f\u064c \u0623\u0648 \u0645\u062a\u0642\u0627\u0631\u0628\u064c \u0641\u064a \u0627\u0644\u0627\u062e\u062a\u064a\u0627\u0631 \u0641\u064a \u0623\u063a\u0644\u0628 \u0627\u0644\u0623\u062d\u064a\u0627\u0646. \u0648\u0644\u0645\u0651\u0627 \u0643\u0627\u0646\u062a \u0627\u0644\u0642\u0636\u064a\u0651\u0629\u064f \u0627\u0644\u0641\u0644\u0633\u0637\u064a\u0646\u064a\u0651\u0629 \u0642\u0636\u064a\u0651\u0629\u064b \u0639\u0631\u0628\u064a\u0651\u0629\u064b \u062c\u0627\u0645\u0639\u0629\u064b (\u0643\u0645\u0627 \u064a\u064f\u0642\u0627\u0644)\u060c \u0648\u0645\u0642\u0627\u0648\u0645\u0629\u064f \u0627\u0644\u0627\u062d\u062a\u0644\u0627\u0644 \u0627\u0644\u0625\u0633\u0631\u0627\u0626\u064a\u0644\u064a\u0651 \u062d\u0627\u062c\u0629\u064e \u0643\u0644\u0651 \u0639\u0631\u0628\u064a\u0651 (\u0643\u0645\u0627 \u064a\u064f\u0634\u0627\u0639)\u060c \u0648\u0627\u0644\u062f\u0641\u0627\u0639\u064f \u0639\u0646 \u0627\u0644\u0642\u0636\u064a\u0651\u0629 \u062d\u0642\u064b\u0651\u0627 \u0645\u0634\u0631\u0648\u0639\u064b\u0627 \u0641\u064a \u0627\u0644\u0648\u0637\u0646 \u0627\u0644\u0639\u0631\u0628\u064a\u0651 (\u0643\u0645\u0627 \u064a\u0631\u0648\u064e\u0651\u062c)\u060c \u0641\u0625\u0646\u0651 \u0641\u064a \u0627\u0644\u0625\u0645\u0643\u0627\u0646 \u062a\u0648\u062d\u064a\u062f\u064e \u0627\u062a\u062c\u0627\u0647\u0627\u062a \u0623\u0628\u0646\u0627\u0626\u0646\u0627 \u0648\u0628\u0646\u0627\u062a\u0646\u0627 \u0648\u0641\u0642 \u0647\u0630\u0647 \u0627\u0644\u062e\u0637\u0648\u0637 \u0645\u0646 \u0623\u062c\u0644 \u062a\u062b\u0628\u064a\u062a \u0627\u0644\u0627\u0646\u062a\u0645\u0627\u0621 \u0627\u0644\u0639\u0631\u0628\u064a\u0651 \u0648\u0627\u0644\u0648\u0637\u0646\u064a\u0651 \u0644\u062f\u064a\u0647\u0645.<\/p>\n<p dir=\"rtl\">&#8211; \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642 (Market Segmentation): \u0648\u0647\u064a \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u0645\u0633\u062a\u0645\u062f\u0651\u0629 \u0645\u0646 \u0627\u0644\u0623\u062f\u0628\u064a\u0651\u0627\u062a \u0627\u0644\u0639\u0633\u0643\u0631\u064a\u0651\u0629 \u0627\u0644\u062a\u064a \u062a\u0639\u062a\u0645\u062f &#8220;\u062a\u0631\u0643\u064a\u0632\u064e \u0627\u0644\u0642\u0648\u0649&#8221; (Concentration of Forces) \u0636\u0645\u0646 \u0623\u0647\u062f\u0627\u0641 \u0645\u062d\u062f\u0651\u062f\u0629. \u0648\u0628\u0645\u0648\u062c\u0628 \u0647\u0630\u0647 \u0627\u0644\u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0629 \u064a\u062c\u0631\u064a \u062a\u0642\u0633\u064a\u0645\u064f \u0627\u0644\u0633\u0648\u0642 \u0625\u0644\u0649 \u0642\u0637\u0627\u0639\u0627\u062a\u060c \u0648\u064a\u064f\u0646\u0652\u0638\u0631 \u0625\u0644\u0649 \u0643\u0644\u0651 \u0642\u0637\u0627\u0639\u064d \u0628\u0627\u0639\u062a\u0628\u0627\u0631\u0647 \u0647\u062f\u0641\u064b\u0627 \u062a\u0628\u062d\u062b \u0627\u0644\u0645\u0624\u0633\u0651\u0633\u0629\u064f \u0627\u0644\u0645\u0639\u0646\u064a\u0651\u0629\u064f \u0641\u064a\u0647 \u0639\u0646 \u062a\u062d\u0642\u064a\u0642 &#8220;\u062d\u0635\u0651\u0629\u064d&#8221; \u0645\u0627. \u0648\u0646\u0633\u062a\u0637\u064a\u0639 \u0623\u0646 \u0646\u0633\u062a\u0641\u064a\u062f\u064e \u0645\u0646 \u0641\u0643\u0631\u0629 &#8220;\u062a\u062c\u0632\u0626\u0629 \u0627\u0644\u0633\u0648\u0642&#8221; \u0645\u0646 \u0623\u062c\u0644 \u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0642\u064a\u0645 \u0641\u064a \u0627\u0644\u0645\u062f\u0631\u0633\u0629 \u0643\u0645\u0627 \u064a\u0623\u062a\u064a: 1 &#8211; \u062a\u062d\u062f\u064a\u062f \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u062a\u062d\u0642\u064a\u0642\u064f\u0647\u0627 \u0641\u064a \u0639\u0645\u0644\u064a\u0651\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642. 2 &#8211; \u0648\u0636\u0639 \u0628\u0631\u0646\u0627\u0645\u062c \u062a\u0633\u0648\u064a\u0642\u064a\u0651 \u064a\u0633\u062a\u0647\u062f\u0641 \u0627\u0644\u0645\u062a\u0639\u0644\u0651\u0645\u064a\u0646 \u0627\u0644\u0645\u0628\u0627\u0634\u0631\u064a\u0646 \u0648\u062d\u0627\u062c\u0627\u062a\u0650\u0647\u0645. 3 &#8211; \u0627\u0644\u062a\u0639\u0631\u0651\u0641 \u0625\u0644\u0649 \u0639\u0648\u0627\u0645\u0644 \u0627\u0644\u0636\u0639\u0641 \u0648\u0627\u0644\u0642\u0648\u0651\u0629 \u0641\u064a \u0645\u0646\u0638\u0648\u0645\u0629 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u0629 \u0641\u064a \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u062f\u0627\u0631\u0633. 4 &#8211; \u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0651\u0629 \u0628\u0634\u0643\u0644\u064d \u064a\u062a\u0645\u0627\u0634\u0649 \u0645\u0639 \u0643\u0644\u0651 \u0641\u0626\u0629\u064d \u0645\u0646 \u0641\u0626\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u0644\u0647\u0627 (\u0627\u0644\u0645\u062a\u0639\u0644\u0651\u0645 \u0648\u0627\u0644\u0645\u0639\u0644\u0651\u0645 \u0648\u0627\u0644\u0623\u0647\u0644). \u0648\u064a\u064e\u0646\u0635\u062d \u0645\u0639\u0638\u0645\u064f \u0639\u0644\u0645\u0627\u0621 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639 \u0648\u0639\u0644\u0645\u0627\u0621 \u0627\u0644\u0646\u0641\u0633 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0647\u0630\u0627 \u0627\u0644\u0623\u0633\u0644\u0648\u0628 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u0623\u0646\u0651\u0647 \u064a\u0631\u0627\u0639\u064a \u062e\u0644\u0641\u064a\u0651\u0629\u064e \u0627\u0644\u0645\u062a\u0644\u0642\u0651\u064a \u0648\u062d\u0627\u062c\u0627\u062a\u0650\u0647\u060c \u0648\u0645\u0646 \u062b\u0645\u0651 \u064a\u064e\u0636\u0645\u0646 \u0627\u0633\u062a\u0645\u0631\u0627\u0631\u064a\u0651\u0629\u064e \u0627\u0644\u0637\u0644\u0628 \u0639\u0644\u0649 \u0647\u0630\u0647 \u0627\u0644\u0645\u0646\u062a\u064e\u062c\u0627\u062a (\u0627\u0644\u0642\u064a\u0645 \u0627\u0644\u0648\u0637\u0646\u064a\u0651\u0629 \u0648\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0651\u0629 \u0641\u064a \u062d\u0627\u0644\u062a\u0646\u0627).<\/p>\n<p dir=\"rtl\">\u062b\u0627\u0646\u064a\u064b\u0627 &#8211; \u0631\u0624\u064a\u0629 \u0628\u0639\u0636 \u0627\u0644\u0645\u0624\u0633\u0651\u0633\u0627\u062a \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629 \u0641\u064a \u0644\u0628\u0646\u0627\u0646 \u0648\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0651\u0627\u062a\u0647\u064f\u0627 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0651 \u0644\u0644\u0642\u064a\u0645 \u0627\u0644\u0648\u0637\u0646\u064a\u0651\u0629<\/p>\n<p dir=\"rtl\">\u0623 &#8211; \u0627\u0644\u0645\u062f\u0627\u0631\u0633 \u0627\u0644\u0643\u0627\u062b\u0648\u0644\u064a\u0643\u064a\u0651\u0629 \u0641\u064a \u0644\u0628\u0646\u0627\u0646.\u00a0\u064a\u0645\u0643\u0646 \u0627\u062e\u062a\u0635\u0627\u0631\u064f \u0631\u0624\u064a\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0646\u0642\u0627\u0637 \u0627\u0644\u0622\u062a\u064a\u0629: 1) \u062a\u0646\u0645\u064a\u0629 \u0634\u0639\u0648\u0631 \u0627\u0644\u0641\u062e\u0631 \u0628\u0627\u0644\u0647\u0648\u064a\u0651\u0629 \u0627\u0644\u0644\u0628\u0646\u0627\u0646\u064a\u0651\u0629\u060c \u0648\u062a\u0642\u062f\u064a\u0631 \u0627\u0644\u0639\u0644\u0645 \u0627\u0644\u0644\u0628\u0646\u0627\u0646\u064a\u0651 \u0648\u0627\u0644\u0646\u0634\u064a\u062f \u0627\u0644\u0648\u0637\u0646\u064a\u0651. 2) \u062a\u0646\u0646\u0634\u0626\u0629 \u0627\u0644\u062a\u0644\u0627\u0645\u0630\u0629 \u0639\u0644\u0649 \u0627\u0644\u0648\u0639\u064a \u0628\u062a\u0631\u0627\u062b\u0647\u0645 \u0627\u0644\u0644\u0628\u0646\u0627\u0646\u064a\u0651. 3) \u0627\u0644\u062a\u0646\u0645\u064a\u0629 \u0627\u0644\u0628\u0634\u0631\u064a\u0651\u0629 \u0627\u0644\u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0636\u0645\u0651 \u0643\u0644\u064e\u0651 \u0634\u062e\u0635\u064d \u0641\u064a \u0643\u0644\u0651 \u0623\u0628\u0639\u0627\u062f\u0647\u060c \u0639\u0644\u0649 \u0627\u0644\u0631\u063a\u0645 \u0645\u0646 \u0627\u0644\u0627\u062e\u062a\u0644\u0627\u0641\u0627\u062a\u060c \u0644\u062d\u0645\u0627\u064a\u0629 \u0627\u0644\u0634\u0631\u0627\u0643\u0629 \u0641\u064a \u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u0643\u0643\u0644\u0651. 4) \u062a\u0631\u0628\u064a\u0629 \u0645\u0648\u0627\u0637\u0646 \u0648\u0627\u0639\u064d \u0644\u062d\u0642\u0648\u0642\u0647 \u0648\u0648\u0627\u062c\u0628\u0627\u062a\u0647\u060c \u0645\u062f\u0631\u0643\u064d \u0644\u062d\u0627\u062c\u0627\u062a \u0645\u062c\u062a\u0645\u0639\u0647\u060c \u064a\u062d\u062a\u0631\u0645 \u062d\u0631\u064a\u0651\u062a\u064e\u0647 \u0648\u062d\u0631\u0651\u064a\u0651\u0629\u064e \u063a\u064a\u0631\u0647.<\/p>\n<p dir=\"rtl\">\u0628 \u2013 \u062c\u0645\u0639\u064a\u0651\u0629 \u0627\u0644\u0645\u0642\u0627\u0635\u062f \u0627\u0644\u0625\u0633\u0644\u0627\u0645\u064a\u0651\u0629 (\u0633\u0646\u0651\u064a\u0651\u0629\u00a0\u0627\u0644\u062a\u0648\u062c\u0651\u0647).\u00a0\u062a\u0647\u062f\u0641 \u0627\u0644\u062c\u0645\u0639\u064a\u0651\u0629 \u0641\u064a \u0631\u0633\u0627\u0644\u062a\u0647\u0627 \u0627\u0644\u062a\u0631\u0628\u0648\u064a\u0651\u0629 \u0625\u0644\u0649 \u062a\u0623\u0645\u064a\u0646 \u0627\u0644\u062a\u0639\u0644\u064a\u0645 \u0627\u0644\u0623\u0633\u0627\u0633 \u0644\u0644\u0645\u062a\u0639\u0644\u0651\u0645\u064a\u0646\u060c \u0648\u0627\u0644\u062a\u062f\u0631\u0651\u062c \u0628\u0647\u0645 \u0646\u062d\u0648 \u0641\u0647\u0645\u064d \u0645\u062a\u0643\u0627\u0645\u0644\u064d \u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u0625\u0633\u0644\u0627\u0645\u060c \u0648\u0627\u0644\u062a\u0646\u0634\u0626\u0629\u0650 \u0639\u0644\u0649 \u0627\u0644\u062e\u0635\u0627\u0644 \u0627\u0644\u0639\u0631\u0628\u064a\u0651\u0629\u060c \u0648\u062a\u0637\u0648\u064a\u0631\u0650 \u0631\u0648\u062d \u0627\u0644\u0639\u0645\u0644 \u0627\u0644\u062c\u0645\u0627\u0639\u064a\u0651 \u0644\u062f\u064a\u0647\u0645 \u0644\u062a\u0639\u0632\u064a\u0632 \u0627\u0644\u0634\u0639\u0648\u0631 \u0628\u0627\u0644\u0645\u0633\u0624\u0648\u0644\u064a\u0651\u0629 \u0648\u0627\u0644\u062b\u0642\u0629 \u0628\u0627\u0644\u0646\u0641\u0633. \u0643\u0645\u0627 \u0631\u0623\u062a &#8220;\u0627\u0644\u0645\u0642\u0627\u0635\u062f&#8221; 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